eCommerce Tip #133: How to leverage your content to attract valuable backlinks

Do you want more links, also called backlinks, driving traffic to your website and improving your page ranking?

Make sure your content is unique, well-written, relevant, and easy to share and link!

eCommerce: How to leverage your content to attract valuable backlinks
Tip #133 – © Franco Folini

Once you have created high-quality unique content you can send email to the most relevant website and influencers in your vertical market offering them to link your content. Also contact all the website you have mentioned and linked in your content. Even if only few create a link back to your content, you will gain some backlink and your page rank will go up.

Don’t forget to create internal links among your articles to make it easier for Google crawler to discover your content faster and increases the linked page PageRank.

Correlation between number of words and backlinks
Correlation between number of words and backlinks
In eCommerce, marketers and content managers invest a significant amount of time building internal links.
In eCommerce, marketers and content managers invest a significant amount of time building internal links.

Franco Folini lives and works in the eCommerce territory, a wild area between the Kingdom of Technology and the Kingdom of Marketing. He speaks fluently the language of both realms. For many years, Franco has been helping people bridge the divide and successfully collaborate.

If you want to find out more about Franco, visit his LinkedIn profile or send him an email folini[at]gmail.com