On April 8, 2023, I completed the International SEO course on LinkedIn.
ChatGPT vs. Google and the future of SEO
ChatGPT is challenging Google dominance in the search engine field with a radically new approach based on Machine Learning. Instead of providing links to websites with the information the new approach provides the answer as a result, making obsolete SEO and everything about organic search.
SEO & Google: La Degenerazione dei Contenuti Online
Le ottimizzazioni SEO spingono il contenuto verso iper-semplificazioni, estremizzazioni e finte certezza che su grande scala finiscono per avere un impatto importante sulla nostra cultura e societa'.
Add an FAQ section with JSON-LD Structured Data to boost the SEO on your product pages
Implementing an FAQ section on product pages can enhance SEO and improve visibility on Google search results. Utilize powerful keywords and JSON-LD structured data to achieve rich results. Dynamic content engagement is crucial for relevance. Consider using JSON-LD tools and resources for optimal SEO strategy.
eCommerce Tip #135: Create visual, effective, and readable content to improve your Conversion Rate
How to make your content more effective? Create proper subheadings.Use bullet points to organize your content and to attract attention.Improve readability with larger font sizes (recommended: 16px).Add visual content such as videos, diagrams, and real photographs.Generously space the content to make it more readable. Tip #135 โ ยฉ Franco Folini Content is not only about... Continue Reading →
eCommerce Tip #133: How to leverage your content to attract valuable backlinks
Do you want more links, also called backlinks, driving traffic to your website and improving your page ranking? Make sure your content is unique, well-written, relevant, and easy to share and link! Tip #133 โ ยฉ Franco Folini Once you have created high-quality unique content you can send email to the most relevant website and... Continue Reading →
eCommerce Tip #131: Help Google crawler by adding a Canonical Url tag to your pages!
Add a Canonical Url Tag to every page! <link rel='canonical' href='...' /> Itโs the single most crucial tag to help Google Crawler to understand your website and to improve your SEO. Tip #131 โ ยฉ Franco Folini The canonical tag will tell Google crawler that a set of pages that differ only for their Url... Continue Reading →