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Franco Folini

A collection of notes, ideas, and pictures

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Tag: Content Strategy

SEO & Google: La Degenerazione dei Contenuti Online

21 October 2020 Franco Folini

Le ottimizzazioni SEO spingono il contenuto verso iper-semplificazioni, estremizzazioni e finte certezza che su grande scala finiscono per avere un impatto importante sulla nostra cultura e societa’.

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eCommerce Tip #135: Create visual, effective, and readable content to improve your Conversion Rate

11 December 2019 Franco Folini

How to make your content more effective? Create proper subheadings. Use bullet points to organize your content and to attract attention. Improve readability with larger

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eCommerce Tip #133: How to leverage your content to attract valuable backlinks

9 December 2019 Franco Folini

Do you want more links, also called backlinks, driving traffic to your website and improving your page ranking? Make sure your content is unique, well-written,

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eCommerce Tip #130: All crucial content must be served as plain HTML not by Javascript!

4 December 2019 Franco Folini

Make sure all crucial content is served as plain HTML and not generated by Javascript script. 80% of eCommerce sites make this mistake. Google Crawler

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Books I Just Read

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Homelessness in California
Quote by Alexis Laurent in a San Francisco house.
SOMA
Serbian Orthodox Church St John Baptist
Cuscuta pacifica (Goldenthread) growing over salicornia
Easter pies
San Francisco view from Alameda
San Francisco Flower Market
Under the freeway
Distillery Stills at St George Distillery
@junk_parlor playing for Valentine Day at the @papermill_creek_saloon, Lagunitas-Forest Knolls, CA
Morning Run at lake Merritt

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