On April 8, 2023, I completed the International SEO course on LinkedIn.
I completed the International SEO Course on LinkedIn
ChatGPT vs. Google and the future of SEO
ChatGPT is challenging Google dominance in the search engine field with a radically new approach based on Machine Learning. Instead of providing links to websites with the information the new approach provides the answer as a result, making obsolete SEO and everything about organic search.
SEO & Google: La Degenerazione dei Contenuti Online
Le ottimizzazioni SEO spingono il contenuto verso iper-semplificazioni, estremizzazioni e finte certezza che su grande scala finiscono per avere un impatto importante sulla nostra cultura e societa'.
eCommerce Tip #146: FAQ sections with JSON-LD Structured Data can boost your pages SEO
Add a FAQ section to all your product pages. Then optimize it for SEO with powerful keywords and add the JSON-LD snippets. Flawless FAQs can earn you a prominent position in a rich-results box on Google SERP! Tip #146 – © Franco Folini For this technique to work correctly, it's important that your FAQ page... Continue Reading →
eCommerce Tip #135: Create visual, effective, and readable content to improve your Conversion Rate
How to make your content more effective? Create proper subheadings.Use bullet points to organize your content and to attract attention.Improve readability with larger font sizes (recommended: 16px).Add visual content such as videos, diagrams, and real photographs.Generously space the content to make it more readable. Tip #135 – © Franco Folini Content is not only about... Continue Reading →
eCommerce Tip #133: How to leverage your content to attract valuable backlinks
Do you want more links, also called backlinks, driving traffic to your website and improving your page ranking? Make sure your content is unique, well-written, relevant, and easy to share and link! Tip #133 – © Franco Folini Once you have created high-quality unique content you can send email to the most relevant website and... Continue Reading →
eCommerce Tip #131: Help Google crawler by adding a Canonical Url tag to your pages!
Add a Canonical Url Tag to every page! <link rel='canonical' href='...' /> It’s the single most crucial tag to help Google Crawler to understand your website and to improve your SEO. Tip #131 – © Franco Folini The canonical tag will tell Google crawler that a set of pages that differ only for their Url... Continue Reading →
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