Including your product’s SKU (Stock Keeping Unit), MPN (Manufacturer Part Number), and UPC (Universal Product Code) in all product pages is necessary for enhancing your PageRank
eCommerce Tip #139: Let your customers use their favorite payment method!
Don’t limit your customers to only one payment option! Let them use their favorite method. The minimum set includes credit/debit card, PayPal, wire transfer (plus
eCommerce Tip #138: Add Security Seals to your store to increase trust and Conversion Rate.
Add Security Seals throughout your store. Make sure they are prominently visible in the shopping cart pages. If your brand is not yet fully established,
eCommerce Tip #137: Personalize your homepage for each returning visitor
Don’t offer the same experience to all. Personalize the user experience for returning customers! You have the information to do it! When a returning customer
eCommerce Tip #136: Get a toll free phone number, your customers will love it
Many eCommerce customers still like to talk to a real human by phone, mostly in B2B but in B2C too. Get a toll free number
eCommerce Tip #135: Create visual, effective, and readable content to improve your Conversion Rate
How to make your content more effective? Create proper subheadings. Use bullet points to organize your content and to attract attention. Improve readability with larger
