Before sending out a newsletter or a promotional message, triple-check all the links and all the landing pages. Broken links and malfunctioning landing pages hurt
eCommerce Tip #141: Use the float-labels in your forms to improve conversion rate!
Consider using the float-labels UX pattern in your forms. Labels are displayed as placeholders. When the field get the focus, its label is reduced in
eCommerce Tip #140: Include product’s SKU, MPN, and UPC in your pages to get organic visitors ready to buy!
Including your product’s SKU (Stock Keeping Unit), MPN (Manufacturer Part Number), and UPC (Universal Product Code) in all product pages is necessary for enhancing your PageRank
eCommerce Tip #139: Let your customers use their favorite payment method!
Don’t limit your customers to only one payment option! Let them use their favorite method. The minimum set includes credit/debit card, PayPal, wire transfer (plus
eCommerce Tip #138: Add Security Seals to your store to increase trust and Conversion Rate.
Add Security Seals throughout your store. Make sure they are prominently visible in the shopping cart pages. If your brand is not yet fully established,
eCommerce Tip #137: Personalize your homepage for each returning visitor
Don’t offer the same experience to all. Personalize the user experience for returning customers! You have the information to do it! When a returning customer
