I wanted to encourage my Digital Marketing Bootcamp students and everybody that for any reason has or plan to use Google Analytics to get the
After recommending my Digital Marketing students multiple times to take the Google Ads Search Certification test, it was my turn to take it. I wanted
A detailed article to explain some of the main features of the new FLoC technology proposed by Google as a tracking substitute for 3rd party cookies.
The worst enemies of high-quality UX are not bad designers or insensitive companies. The worst enemies of UX are the monetization experts, the people who are trying to squeeze every penny out of apps and services.
On April 30, 2021 I organized and moderated an online event for the students of the UC Berkeley Extension Digital Marketing Bootcamp where I teach. It was