Don't limit your customers to only one payment option! Let them use their favorite method. The minimum set includes credit/debit card, PayPal, wire transfer (plus terms for B2B). But don't overdo it. Too many options will make the checkout unnecessarily complicated. Tip #139 – © Franco Folini For every vertical market, country, and eCommerce merchant... Continue Reading →
eCommerce Tip #106: The best way to manage a chargeback is not to have a chargeback.
The best (and only) way to manage chargebacks? Create impeccable product descriptions.Offer great customer service.Let customers cancel or change their orders.Accept returns. Tip #106 – © Franco Folini Chargebacks are extremely hard to dispute. The credit card companies always side with the customer even when all the fact are in the merchant favor. The best... Continue Reading →