A collection of notes, ideas, and pictures
If your business is on social media, you must be available to answer all questions and respond to comments quickly! Do the same for emails and site comments. It's the easiest way to start and nurture a relationship with your customers. Tip #119 – © Franco Folini There is nothing more irritating than sending an... Continue Reading →
Growing your mailing list is always a top priority. However, harassing visitors with annoying popups (asking for their email) a few seconds after they landed on a page will only increase your Bounce Rate and kill your Conversion Rate. Not worth it. Tip #107 – © Franco Folini We all would like to get the... Continue Reading →
The best (and only) way to manage chargebacks? Create impeccable product descriptions.Offer great customer service.Let customers cancel or change their orders.Accept returns. Tip #106 – © Franco Folini Chargebacks are extremely hard to dispute. The credit card companies always side with the customer even when all the fact are in the merchant favor. The best... Continue Reading →
Franco Folini Blog 