A detailed article to explain some of the main features of the new FLoC technology proposed by Google as a tracking substitute for 3rd party cookies.
Tracking & Privacy: From Browser Cookies to Google FLoC
Tag: Privacy
B2B Marketing Trainer and Consultant
A detailed article to explain some of the main features of the new FLoC technology proposed by Google as a tracking substitute for 3rd party cookies.
Franco Folini is a marketing trainer and consultant with a background as an e-commerce entrepreneur in Silicon Valley. He taught at UC Berkeley Extension and currently teaches at the University of Strasbourg and Università della Montagna in Edolo, Italy. Recently, he moved back to his native Valtellina in the Italian Alps. Franco frequently speaks about the impact of AI and other technologies on marketing. For more details, visit his LinkedIn profile or email him at folini@gmail.com.