Consider using the float-labels UX pattern in your forms. Labels are displayed as placeholders. When the field get the focus, its label is reduced in
Tag: UiUx
eCommerce Tip #105: It’s easy to create effective landing pages. You have no excuses.
Successful Landing Page = Clean & Simple UI + Consistent UX + Killer Copy + Straight CTA + Social Proofing
Franco Folini 