Product descriptions should be information-rich, updated, and only about the products. Customers who are taking the time to read your product descriptions are looking for
Tag: ecommerceStore
eCommerce Tip #108: Remove the “Add to Cart” button from products already in the cart.
Replace the button “Add to Cart” for products already in the cart with a label “Already in the Cart.” It will increase your customers’ confidence
eCommerce Tip #107: Asking for the user email is a sensitive request. Make sure to do it at the right time, in the right way.
Growing your mailing list is always a top priority. However, harassing visitors with annoying popups (asking for their email) a few seconds after they landed
eCommerce Tip #106: The best way to manage a chargeback is not to have a chargeback.
The best (and only) way to manage chargebacks? Create impeccable product descriptions. Offer great customer service. Let customers cancel or change their orders. Accept returns.
eCommerce Tip #105: It’s easy to create effective landing pages. You have no excuses.
Successful Landing Page = Clean & Simple UI + Consistent UX + Killer Copy + Straight CTA + Social Proofing
Franco Folini 